Nature's Bounty® Krill Oil 500mg Dietary Supplement Softgels. Red. Krill oil. May reduce the risk of coronary heart disease*. Provides omega-3. Rapid release liquid softgel. *Supportive but not conclusive research shows that consumption of EPA and DHA omega-3 fatty acids may reduce the risk of coronary heart disease. See nutrition information for total fat content. Krill oil comes from small red-colored crustaceans called krill that are similar to shrimp. The omega-3 fatty acids in krill oil exist as the natural phospholipids found in krill. No artificial color, flavor or sweetener, no preservatives, no sugar, no starch, no milk, no lactose, no soy, no gluten, no wheat, no yeast. Sodium free. Laboratory tested. guaranteed quality. Nutrition questions or comments Call 1-800-433-2990. Mon. - Sat. 9 AM - 7 PM ET For educational health tips and to join our money saving Healthy Rewards™ program, visit www.naturesbounty.com. ©2013 Nature's Bounty, Inc.